Where to start if...

I have no advertising campaign

I have an advertising campaign

1

Check out our proposals in detail and make a decision in favor of your business.

1

Order an audit of an advertising campaign. It will take 1-2 working days. And it`s free.

2

Choose a tariff plan and order the service via our contact form at the bottom of the page.

2

Give us access to Google Analytics and Yandex.Metrics.

3

We will perform the basic analysis of your niche and prepare a report for you with the main provisions for setting up advertising.

3

We will perform an audit and send you a list of errors, if any, and our suggestions for improvement.

4

Then you will be able to analyze the report and make the best decision for you.

4

Then you will be able to analyze the report and make the right decision on setting up advertising.

Advantages of contextual advertising

1

Speed of launch

Contextual advertising is one of the most effective promotional tools, which you can launch in the shortest possible time (1-3 days) and start receiving orders, while search engine optimization requires much more time (at least 3-4 months).

2

Efficiency

Advertising is displayed only to those users, who are interested in the proposed product or service: advertisements are customized for specific keywords that users type into the search box, for example, “buy a generator for the cottage”, “hair salon at St. Petersburg”, etc.

3

Flexibility

The header or ad text can be changed at any time; we can create multiple ad variations and determine the most effective one. When adding a new category or a unique product, we can quickly add ads and you`ll start getting orders.

4

Versatility

Contextual advertising allows you to advertise almost all goods and services. We can choose the most appropriate formats of advertisements for each direction of business, i.e. graphic banners (only Yandex Advertising Network), teaser ads (only Yandex Advertising Network), and classic advertisements. In conjunction with Metrics, we can form the segments of audiences for remarketing and return “warmed” visitors to the website.

5

Pay per click

The payment is debited from the advertising system account for a real user, who clicked on your ad and came to your site. The percentage of non-targeted clicks can be reduced to almost zero if you select the keywords and the required list of negative keywords properly. That is you spend almost no money on non-targeted visitors.

6

Speed of A/B testing

The speed of A/B testing can be increased significantly if you activate the contextual advertising channel. In case of insufficient traffic to perform A/B testing, we can set up a search or Yandex Advertising Network campaign to bring a large number of targeted visitors and quickly get the results of the experiment.

How much is?

Yandex.Direct Yandex.Direct + Google AdWords
Click Management 5 900 руб. 12 900 руб. + 10% by payment to Google
Lead management 11 000 руб. 25 500 руб. + 10% by payment to Google
Sales management 20 000 руб. + KPI 30 900 руб. + 10% by payment to Google + KPI

Cases

  • Selling
    12
    Jan. 16
    13
    Feb. 16
    33
    Mar. 16
    45
    Apr. 16
    51
    May 16
    53
    Jun. 16
    72
    Jul. 16
    84
    Aug. 16
    -
    Sep. 16
    -
    Oct. 16
    Online shop cosmetics for tanning Sunmakeup.ru
    ROI=167%

    Region Moscow

    Category Cosmetics for tanning

    Period 6 months

    Statistics on requests Clicks CTR, %
    loving tan купить в москве 12 9,5
    that so автозагар купить 15 17
    косметика для солярия 84 6,7
    cube крем для солярия 6 13,9
    косметика для загара 75 9,9
    • Traffic growth280%
    • Sales growth161%
    • Failures-24%
    • ROI167%
    • Economy31%
  • Selling
    35
    Nov. 16
    39
    Dec. 16
    48
    Jan. 16
    89
    Feb. 16
    101
    Mar. 16
    109
    Apr. 16
    133
    May 16
    106
    Jun. 16
    99
    Jul. 16
    118
    Aug. 16
    Manufacturer of orthopedic mattresses Perrino.ru
    ROI=154%

    Region Russia

    Category Orthopedic mattresses

    Period 9 months

    Statistics on requests Clicks CTR, %
    матрасы в спб распродажа 243 3,9
    ортопедические матрасы 1311 1,4
    ножки для кровати 406 7,5
    купить матрас 3264 1,4
    матрасы ортопедические размеры и цены 341 8,3
    • Traffic growth197%
    • Sales growth204%
    • Failures-34%
    • ROI154%
    • Economy26%
  • Selling
    9
    Sep. 16
    19
    Oct. 16
    37
    Nov. 16
    49
    Dec. 16
    28
    Jan. 16
    44
    Feb. 16
    36
    Mar. 16
    37
    Apr. 16
    43
    May 16
    42
    Jun. 16
    Online clothing shop cashmere Kashmirshop.ru
    ROI=164%

    Region Moscow

    Category Clothes made of cashmere

    Period 9 months

    Statistics on requests Clicks CTR, %
    кашемировый свитер женский купить 108 9,9
    купить кашемировый джемпер женский 38 9,1
    кашемировый свитер 226 6,6
    палантины из кашемира и шерсти 86 13,3
    купить мужской шарф из кашемира в интернет 12 17,6
    • Traffic growth159%
    • Sales growth184%
    • Failures-33%
    • ROI164%
    • Economy19%

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